For Women, By women
Our mission is simple: to shift the focus from buying more to discovering what truly works.
Meet the founder
Sai Patil has always been driven by bold ideas and a passion for problem-solving. With degrees from Stanford and Kellogg and over a decade in corporate strategy at Bain & Co., Sai helped brands define their futures. But her proudest transformation didn’t happen in a high-rise office — it happened in her closet.
As a mom of three, Sai understands how easy it is to lose yourself in the chaos of motherhood. After welcoming her children in 2011, 2012, and 2015, she found herself in a style slump that left her feeling disconnected. “I realized that how I looked on the outside was affecting how I felt on the inside,” Sai says.
With a love for style and an eye for thrifting, Sai began experimenting with her wardrobe. What started as a personal project became a mission: dressing for yourself isn’t just about style — it’s about self-confidence, self-love, and self-discovery. And that's where Style Coach began.
Meet your style coach
Originally from Madison, WI, and now soaking up the sun in Manhattan Beach, CA, Jessica has spent over 20 years immersed in the world of fashion.
With a B.S. in Retail Merchandising from the University of Minnesota-Twin Cities, she built her career from the ground up, holding roles as a Merchandise Coordinator, Store Manager at Anthropologie, and Sales Account Executive for women’s wholesale apparel lines.
For 12 years, Jessica owned and operated a thriving multi-line showroom in Downtown LA, but it wasn’t until she stepped into the world of professional styling five years ago that she found her true calling — working one-on-one with clients to help them feel their best in their everyday lives. Today, you’ll find her as a stylist at Evereve, combining her industry expertise with a personal touch to help women everyday.
Why style coach? Our mission
01. ACCESSIBLE
Personalized solutions that work for your life—not against it.
Style shouldn’t be overwhelming or out of reach. We meet you where you are—offering real, doable guidance that fits your body, your budget, and your busy life. Because looking good should feel easy, not exhausting.
We want to achieve your style now not 10 pounds from now, when you finally get the job or when your kids leave the house.
02. SIMPLIFIED
From thrifted treasures to mix-and-match magic, we believe style should spark joy—not stress. Our approach makes fashion feel approachable, with real-life tips, outfit ideas, and creative tools that help you see your wardrobe in a whole new way. Whether you’re dressing up or dressing down, we’ll show you how to make it fun, personal, and uniquely you.
03. UNIQUELY YOU
We’re here to help you rediscover the beauty that’s always been there—through clothing that reflects who you are and how you want to feel. Our process isn’t about changing you; it’s about uncovering the version of you that feels most alive, expressive, and at home in her own skin. Because confidence doesn’t come from the clothes—it comes from how you show up in them.
“It’s not about chasing trends. It’s about finding what makes you feel like you.”
– Sai
Style That Supports You
Personalized guidance to help you feel confident, seen, and truly yourself.
We offer personalized style support—everything from body type assessments and color analysis to outfit recommendations and closet cleanouts—tailored to you. It’s not just about what you wear, but how you feel in it. With a healthy dose of encouragement every step of the way, we’re here to help you step into your style with clarity and confidence.
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